Portal in Action:
Turning Ideas
into Impact

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Let’s take action

Join us for the Portal Summit, a two-day event focused on transforming ideas into meaningful action. Through engaging talks, hands-on activities, and immersive workshops, we’ll explore how to turn insights into actions, and actions into impactful habits.

We’ll dive into designing for action—helping users go from exploration to action, and sustaining behavior changes over time. Expect collaborative sessions, inspiring activities, and team outings to connect and recharge.

Let’s design with intention. Let’s take action.

Agenda

  • 10:00 - 10:30 AM
    Kickoff + breakfast

    10:30 - 11:00 AM
    Setting the tone
    Set intentions and agenda

    11:00 AM - 12:00 PM
    From data to insights
    Turn user voices into actionable hypotheses

    12:00 - 1:00 PM
    Spotlight session: Todd Hulin
    Discovery across time horizons - lessons from building consumer products with global reach

    1:00 - 2:00 PM
    Lunch break

    2:00 PM - 5:00 PM
    Out and about: Mercer Labs + reflections
    Team outing to the Museum of Art & Technology to get inspired, connect, and reflect on day 1

  • 10:00 - 10:30 AM
    Kickoff + coffee
    Fuel up for the day


    10:30 - 10:45 AM
    Connect and Commit with Nicole Rubin
    Intros and goal setting

    10:45 - 11:30 AM
    UX Golden Rules
    Key learnings from 20+ years of customer research

    11:30 AM - 11:45 AM
    Break


    11:45 - 12:45 PM
    Insights into action workshop
    In-depth collaborative thinking exercise


    12:45 - 1:00 PM
    Carrying this work forward
    How to incorporate today into your craft

    1:00 - 2:00 PM
    Lunch break

View of Tudor City sign among skyscrapers overlooking a river in New York City.

Location

Serendipity Labs, Atlas Room, 21st Floor
205 E 42nd St, NYC

Special Guests

Todd Hulin
Todd has led teams at major media and tech companies, including Chase, ComiXology, and NBCUniversal, where he launched the Peacock streaming service (reaching 100+ million users). He focuses on building transformative consumer experiences on a global scale.

Nicole Rubin
A leading voice in customer experience and user research, with 20+ years of empowering organizations to improve their digital products by putting users first.
Nicole specializes in aligning product and experience strategy with market needs and user realities.

Get ready to take action!